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CheckMyAds Campaign Marketing Experiment Analysis
A data visualization dashboard analyzing the effectiveness of different messaging strategies for nonprofit fundraising campaigns.
Python/StreamlitA/B TestingData Visualization
Streamlit dashboard providing comprehensive analysis of an A/B testing experiment for CheckMyAds, comparing how different messaging approaches impact newsletter signup rates. The application processes user tracking data to generate statistical comparisons, demographic breakdowns, and referral source analysis across experimental groups, helping identify the most effective messaging strategy for attracting nonprofit donation.